Privacy policy

Privacy Policy

Last updated: [August 2025]

This Privacy Policy describes how Wimaty Ecommerce (“Fullystep.com”, “we”, “our”, or “us”) collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from https://fullystep.com (the “Site”) or otherwise communicate with us (collectively, the “Services”).

For purposes of this Privacy Policy, “you” and “your” means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we process.

By using or accessing our Services, you agree to the terms of this Privacy Policy. If you do not agree, please do not use our Site or Services.


Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal, or regulatory reasons. When we make updates, we will revise the “Last updated” date above. In some cases, we may notify you by email or through a notice on our Site.


Information We Collect

Information You Provide Directly

We collect personal information that you provide directly, such as:

  • Contact details: name, billing/shipping address, phone number, email address.

  • Order details: payment confirmation, products purchased, delivery details.

  • Account information: username, password, security credentials.

  • Support communications: information shared with us when contacting customer service.

  • Shopping activity: items viewed, added to cart, or saved to wishlist.

Information Collected Automatically

When you interact with our Site, we automatically collect certain information (“Usage Data”) through cookies, pixels, and similar technologies, such as:

  • Device and browser information.

  • IP address, location (approximate).

  • How you navigate and interact with our Site (pages viewed, time spent, etc.).

  • Cart activity, including abandoned carts (used to send reminders).

Information from Third Parties

We may also obtain information from third parties, such as:

  • Shopify (our ecommerce platform) for order processing and analytics.

  • Payment providers (e.g., Stripe, PayPal, credit card processors) to confirm and process transactions.

  • Advertising and analytics partners who provide insights on customer behavior.


How We Use Your Information

We use your personal information for the following purposes:

  1. Providing Services & Fulfilling Orders

    • Processing payments, shipping products, handling returns/exchanges.

    • Managing your account and order history.

  2. Marketing & Advertising

    • Sending promotional emails, newsletters, or product updates.

    • Displaying personalized advertisements on our Site and third-party platforms.

    • Using cookies to deliver cart reminders and improve your shopping experience.

  3. Security & Fraud Prevention

    • Detecting and preventing fraud, unauthorized access, or misuse of our Services.

    • Keeping your account credentials safe.

  4. Customer Support & Communication

    • Responding to inquiries, complaints, or requests.

    • Keeping you informed about your orders and account.


Cookies & Tracking Technologies

We use cookies and similar technologies to:

  • Enable core Site functionality (e.g., cart, checkout, account login).

  • Measure Site performance and user engagement.

  • Personalize ads and promotions (including Shopify Audiences).

You may disable cookies in your browser settings. However, some features of our Site may not function properly without them.

For more information on Shopify’s cookie use, see: Shopify Cookies Policy.


How We Share Information

We may share your personal information with:

  • Service providers: shipping partners, payment processors, IT providers.

  • Business & marketing partners: such as Shopify, advertising networks.

  • Affiliates: within Wimaty Ecommerce group (if applicable).

  • Legal authorities: when required to comply with law, prevent fraud, or protect rights.

We do not sell your personal information for money. However, we may “share” data for advertising/marketing purposes as defined by certain privacy laws (e.g., California CCPA/CPRA).


User Generated Content

If you submit reviews or content on our Site, this information may become public. Please do not share personal data you wish to keep private.


International Users

Your information may be stored or processed outside of your country, including in the United States, Canada, and the European Union. Where required, we rely on legal safeguards such as the EU Standard Contractual Clauses for international transfers.


Children’s Data

Our Services are not directed at children under 16. We do not knowingly collect data from minors. If you believe a child has shared personal information with us, please contact us at info@fullystep.com.


Data Retention & Security

We retain personal information as long as necessary to:

  • Fulfill orders and provide Services.

  • Comply with legal obligations.

  • Resolve disputes and enforce agreements.

We use commercially reasonable security measures, but no system is completely secure. Please keep your account login details confidential.


Your Rights

Depending on your location (e.g., EU, UK, California, Canada), you may have the right to:

  • Access and obtain a copy of your personal information.

  • Request correction or deletion of your data.

  • Withdraw consent where processing is based on consent.

  • Opt-out of marketing communications or targeted advertising.

  • Restrict or object to certain types of processing.

To exercise these rights, contact us at info@fullystep.com. We may need to verify your identity before processing requests.


Complaints

If you are not satisfied with how we handle your data, you may:

  • Contact us directly at info@fullystep.com.

  • Lodge a complaint with your local data protection authority (for EU/UK users).

  • For Canadian users, with the Office of the Privacy Commissioner of Canada (OPC).

  • For U.S. users, with your state Attorney General.


Contact Us

If you have any questions about this Privacy Policy or how your data is handled, please contact us:

📧 info@fullystep.com


Company Information

Wimaty Ecommerce
Buerweg 11
1861CG Bergen (NH)
Netherlands